San Juan, Puerto Rico — Samuel Beníquez, CEO and creator of BS4PYMES-AI, together with Alexander Sánchez, CCO and co-creator, were recently featured in an interview on the television program “El Poder del Pueblo,” broadcast on TeleOnce, where they discussed the vision, purpose, and scope of the BS4PYMES-AI platform.

During the interview, both executives explained that BS4PYMES-AI was developed in response to a growing challenge faced by small and medium-sized businesses: accessing professional marketing and communications strategies without the burden of high agency retainers or long-term contracts.

Beníquez emphasized that the platform was not designed as a general-purpose artificial intelligence tool, but rather as a specialized AI solution focused on marketing, advertising, and communications, aimed at supporting real business decision-making. “When investment, reputation, and sales are at stake, improvisation is not an option,” he stated during the program.

Sánchez highlighted that one of the platform’s key differentiators is the integration of real human professional support, allowing users to complement the technological component with guidance from experts trained in strategy, creativity, and integrated communications.

The interview also addressed the broader economic and business impact of initiatives like BS4PYMES-AI, particularly their potential to democratize access to advanced marketing tools and position Puerto Rico as a hub for digital solutions designed for small and medium-sized businesses.

The full interview is available in the video below, offering viewers a closer look at the platform’s business model, strategic approach, and expansion outlook in Puerto Rico and other Hispanic markets.